The CFP Board’s CEO is retiring and the organization has formed a search committee to replace him.
The board announced today that Kevin R. Keller will retire as CEO on April 30, 2026, after serving nearly two decades as the organization’s leader. The Board of Directors has established a Search Committee and will engage an executive search firm later this year to assess internal candidates and conduct a national search.
“Kevin’s visionary leadership has transformed CFP Board and the financial planning profession,” said Liz Miller, the board’s chair. “Under his stewardship, CFP Board has achieved unprecedented growth and awareness while elevating the standards of the financial planning profession. The organization is well-positioned for its next chapter of leadership and continued success.”
Under Keller’s leadership, CFP Board has nearly doubled the number of CFP professionals to more than 103,000, with a record 10,400 candidates sitting for the exam in 2024. It also created the Center for Financial Planning to accelerate the growth of women and racially and ethnically diverse CFP professionals.
“It has been the privilege of my career to serve the CFP professional community as CFP Board’s CEO and work alongside our dedicated Board of Directors, thousands of volunteers, stakeholders and staff to expand access to competent, ethical financial planning,” Keller said.
